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Hello, I am
I build games, teams and businesses.
A career built across game design, production, studio leadership, live operations & global IP.
20+
20+
Years in Games
Years in Games
27
27
Shipped Games
Shipped Games
10+
10+
Global I.P Partnerships
Global I.P Partnerships
250M+
250M+
Lifetime Players
Lifetime Players
What I Do
What I Do
01
01
Game Production & Live Ops
Game Production & Live Ops
Delivering 27 shipped titles in high level roles across console, mobile, and PC—from initial concept to managing long live service operations.
02
02
Creative Direction & Design
Creative Direction & Design
Translating complex brand guidelines into hit games across generations at studios like Codemasters, Rebellion, and Blitz, balancing creative vision with real commercial success.
03
03
Leadership & Studio Scale
Leadership & Studio Scale
Building teams from the ground up including co-founding and growing a studio to 35 staff through to a £4.2M exit. Mentoring studio heads across 350 people, 9 studio group as VP of Phoenix Games.
04
04
Monetization & E-Commerce
Monetization & E-Commerce
I have built direct-to-consumer revenue channels from scratch, including a webstore strategy that grew portfolio revenue by 40% and hit an 87% repeat spender rate.
05
05
IP Licensing & Partnerships
IP Licensing & Partnerships
Pitching, Securing and negotiating high-value licensing deals with global brands like Games Workshop, Hasbro, EA, the NFL, and VISA. Creating commercial games while staying true to the IP.
06
06
Business Development & M&A
Business Development & M&A
P&L management, commercial deals, and strategic growth—driving over £3M in annual recurring studio revenue and directly executing an $8.3M corporate studio acquisition.
Selected Work
Selected Work
Warhammer - Combat Cards
Warhammer - Combat Cards
Co Founder / Managing Director
Business Strategy & Operations
Corporate Strategy
Work-for-Hire & Client Acquisition
Financial Ownership
Business Development & Contract Negotiation
Hiring & Performance Management
Raceline CC
Raceline CC
Game Director
Core Vision Owner
PnL Ownership
Stakeholder Pitching & Management
Game Design Oversight
Feature Development & Implementation
Project & Team Management
The Simpsons Game
The Simpsons Game
Producer
Project Management & PnL Ownership
Blocker removal & Conflict Resolution
Stakeholder Liaison & Licensor Adherence
Submission & Certification
Milestone Submission & Sign off
Hiring & Performance Management
Clients
Clients
DIRECTOR - DESIGNER - PRODUCER - LIVE OPS - UPLIFT PRODUCTS - LICENCED I.P SPECIALIST
DIRECTOR - DESIGNER - PRODUCER - LIVE OPS - UPLIFT PRODUCTS - LICENCED I.P SPECIALIST
About Me
About Me
My career has always been rooted in design. From hands-on game development and creative direction to studio leadership, M&A and new commercial ventures.
Based in Leamington Spa, UK, I’ve led games, teams and studios at Codemasters, Rebellion, Blitz Games, Exient and Phoenix Games, where I was Vice President.
I also co-founded and grew a 35-person studio, which was acquired for £4.2M, led multiple M&A deals, and built direct-to-consumer platforms that increased portfolio revenue by 40% across 9 studios.
I specialise in bringing major brands to games, having led development and negotiated licensing for IP including Games Workshop, Transformers, The Simpsons, Angry Birds, Hasbro, the NFL and VISA.
Ambassador for charity SpecialEffect and university mentor helping to grow the next generation of game makers.
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